AirBar is an innovative device by Swedish tech company Neonode that instantly turns your laptop screen into a touchscreen, so you can tap, pinch/zoom, sweep, and rotate on most touch-based applications. Designed for simplicity and flexibility, AirBar works with fingers, gloves, or even a brush — no software needed.

While working at Snask, Magdalena was the Art Director responsible for developing the full brand identity for AirBar. The goal was to create a clear, modern, and consumer-friendly expression for a brand-new product category.

The scope included visual identity, packaging design, website, film, and still life photography. The result was a clean and intuitive design system that helped position AirBar as a smart, plug-and-play device for a global market.